Overcoming self limiting beliefs with Cas Watene

Cas Watene left her 9-5 job at 20 when she became too sick from her first pregnancy to keep working. She devoted her early 20s to raising her four kids.

Cas started in network marketing in 2013 quickly rising to top sales person in Australia with the company and earning incentive trips and decent commissions.

In 2018, she stumbled into cake decorating with no skills or qualifications and launched Cas’s Cakery. She has now built a reputable business locally in Emerald, Queensland, and internationally with more than 240K followers on Instagram.

Cas set a goal to earn enough so her husband could leave his mine job which she recently achieved.

Cas shares with us her journey, bringing her husband into the business and creating passive income through stencils and online courses. She also talks very honestly about her self limiting beliefs like imposter syndrome, fear of failure, trying to be a perfectionist, feeling like a fraud because she was self taught.

Meet my friend Cas, from Cas's Cakery.

ABOUT OUR SPONSOR HENNEYCFO

Sarah Henney from HenneyCFO is empowering women to make confident financial decisions with her new flagship program Bookkeeping for Profit. This unique online bookkeeping and business course includes weekly support and access to a community of like minded business women from rural and regional areas. 

Learn how to make your business finance and bookkeeping fun, simple and work for you. Sign up for Sarah's Know Your Numbers masterclass. 

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ABOUT OAK MAGAZINE

This episode was hosted by Kimberley Furness, founder + editor of OAK Magazine. OAK Magazine is a proudly independent print publication dedicated to sharing stories and amplifying voices of female entrepreneurs and women in business in regional and rural Australia. Founded in Bendigo, this quarterly publication is filled with expertise, insights and small business guidance from driven, inspiring and successful local women. 

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For more inspiring stories, visit OAK Magazine website. Hosted by Kimberley Furness, Founder + Editor, OAK Magazine. 

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